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GERABOT - DEVELOPMENT OF CHAT-BOTS FOR NEWSLETTER
Creation of turnkey chatbots, bot constructor and ready-made solutions for your business
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Possibilities of a chatbot for mailings
Automated analytics
By making a newsletter through a chatbot, a business has the opportunity to track all the necessary analytics for the newsletter. For example, the percentage of successful messages sent, messages read, at what stage users interact with the bot.
Tagged mailings
The Gerabot mailing list management system allows you to create categories of users or bot subscribers, as well as create user tags. This allows you to conduct various distributions of materials, segmenting them according to certain user groups.
Sales auto funnel
A well-built mailing script allows you to create auto sales funnels that can completely replace a sales manager if the goal of the business is to sell through bots. Information channels may use mailing lists to retain subscribers.
WHAT IS THE IMPLEMENTATION OF A CHATBOT FOR MAILING
Chatbot for sending messages
- Save resources
- Instant Newsletter Analytics
- Collecting user activity data
- The most useful and relevant marketing tool
- Mailings, surveys and news in your favorite messenger
- A simple and intuitive interface for creating a mailing list
Key benefits of mailings via a chatbot.
CRM system
A convenient chatbot management system, Gerabot, allows you to create various messages for mailing lists, using both text content and media files, emoji and other elements that attract mailing users.
Email analytics
The chatbot can process and analyze a large array of information and actions taken by the mailing addressee. In particular, the readability of messages, interaction with them, which allows you to better think over a further mailing strategy.
Newsletter Conversion
Mailings conducted with the help of chatbots, for example, mailings via Telegram or Viber, have a message readability conversion of more than 80%, while outdated e-mail mailings have an open rate of no more than 1%. Mailings via bots, a new step in marketing.
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Gerabot in numbers
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Completed projects
> 12
Years on the market
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Satisfied customers
> 1000
GERABOT subscribers
> 10
Turnkey solutions
> 10
Specialists
BEST CASES
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Best cases implemented by the GERABOT team, which has optimized the business processes of more than 50 companies and established effective communication with customers.
Frequently asked questions about chatbots
The most common and in demand are chat bots for telegram and viber.
The minimum cost for ordering a chatbot for messaging is UAH 18,000.
Comprehensive development of a chatbot for messaging takes from 7 days.
Messenger, chatbot, has a high percentage of read messages, and high conversion rate of targeted action.
Messaging via chatbot can be done without a limit, but the messengers themselves have their own limits for sending messages.
Differently depending on the messenger. For example, Telegram messaging are free, but viber messaging have their limits on free messages.
2022-12-06
2022-09-25
2022-08-20
Service for mailing lists, chat bot for mailing lists
Telegram chat bots and viber for mailing lists.
Newsletters are one of the most popular means of attracting and retaining the target audience in marketing. Newsletters are made by various means and through different channels of communication with customers. All possible channels of communication with the client are added to CRM systems for business, and in the future, marketers can determine which channels for mailings will be relevant for a particular segment of users.
Most often, marketing emails are sent through communication channels such as:
- email, email;
- sms messages or voicemails;
- mailing chatbots;
- smartphone apps,
- browser push notifications;
Each of the channels can be effective if the target audience is properly defined and segmented.
But, the highest percentage of readability (> 85%), have mailings via chat bots for telegrams, viber, whatsup. In comparison, the percentage of readability of messages via email is less than 14%. The readability of sms messages has a high percentage (> 70%), but has a number of limitations and is a paid communication channel.
For these reasons, chat bots for mailings are gaining more and more popularity among marketers, and every advertising campaign contains a clause about mailings through chat bots.</p >
What is the effectiveness of mailings through chat bots.
In addition to the above, a high readability of messages (conversions), mailings through chat bots can contain a large amount of text information, media files, links to external resources. In addition, unlike email, chatbots can include other useful features for the user, which in turn increases the likelihood of further interaction between the user and the bot.
Messages via instant messengers do not fall into spam, and the user immediately pays attention to them when he receives a push notification. Of course, if they are not disabled. But, in most cases, users are subscribed to chat bots in viber or telegram, the content of which is useful and interesting for them.
How to make a newsletter via a chat bot
Mailings via chat bots have their own differences depending on the messenger. But, in any case, in order to make mailings through a bot, it must be connected to some service, for example, the gerabot chat bot constructor or another chat bot creation service. Using the tools of the mailing service through the bot, you can create scripts with text and media files and define a group of users to whom the mailing will be sent.
Advantages of mailings via a bot on the Gerabot service:
- easy scripting for newsletters;
- the ability to schedule mailings by time;
- the ability to filter users by messenger, interaction time with the bot;
- the ability to filter users by tags.
For more information on how to make a viber or telegram mailout via the chat bot, you can read the video instructions.
What kind of business is bot mailing useful for
Newsletter, a marketing tool that is effective for any type of business. One of the key goals of marketing is to increase the company's brand recall and customer retention. This is one of the main purposes of mailing lists. The most effective mailings will be for such purposes as:
- notify customers about company updates;
- sending promotional offers;
- new store opening notifications;
- personal mailing to users;
- alerts about new features or products.
These are just a few useful types of mailings that will significantly increase the percentage of customer retention.
The most important thing to always remember is that any content and any information that you offer to the user should be as useful as possible in accordance with his interests.
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