Development of a chat-bot for retail, loyalty programs

Name: Development of a chat-bot for retail, loyalty programs
Brand: Gerabot
Rating: 4.8 (16 reviews)

Chatbots for retail, loyalty programs can ensure the stable development of a company's loyalty among its customers due to the constant retention and attraction of a new target audience. Chatbots can replace applications in terms of generating barcodes or qr codes.

Viber

FB Messenger

Instagram

Chat for site

Other

Advantages and possibilities of a chatbot for retail, loyalty

Chatbot features for retail

For any business, including retail, supermarket chains or shops, chatbots are an innovative means of communication with company customers, marketing activities with high conversion and the ability to optimize any business processes of the company. To create an effective solution, it is necessary to analyze the existing business processes of a car service.

Often, chatbots for retail companies that contain the functionality of interacting with the company's customers, regular customers, the ability to learn about the company's promotional offers online, check locations and time operation of chain stores, the history of their purchases, order feedback and get answers to basic questions online in the chat bot.

Additional features that a chatbot can contain can be a loyalty program with built-in loyalty cards and barcodes, a client’s personal account, in which he can check the accumulated bonuses and check the history of your purchases, contact the manager. Also, the client may be provided with price lists, documents or other information, or the opportunity to order home delivery of products.

Loyalty program

The loyalty program in the chatbot increases the company's profit, attracts new customers, motivates them to become regular users and collects data for processing.

The capabilities of the chatbot allow you to create several groups of the loyalty system, set discount offers for different categories of goods, inform the client about the rules for switching the client to another group of discounts or bonuses when certain company conditions are reached.

The use of a chatbot allows the client to avoid downloading additional applications to the smartphone, storing physical cards, registering on the site, etc., and the presence of a bot in the messenger helps the client to quickly check his balance of bonuses or discounts.

Client identification for the loyalty program can be carried out in different ways: by the client's mobile number, a QR code in a chatbot, a personal code, a password, etc. For example, if a customer makes a purchase through a chatbot, bonuses are automatically credited, and when ordering in a physical store, the seller only needs to know the phone number or scan a QR code.

Fast informing clients

The use of chat in the messenger provides a business with the opportunity to instantly inform customers.

The chatbot collects information about users, provides detailed analytics, segments customers and allows for personalized product recommendations. The client may receive an update on a product that was out of stock at the time of the search, reminders of new deliveries, personalized offers for products that aroused interest, etc.

53% of customers believe that sales, service, and marketing departments do not always communicate well, which causes customers to duplicate their request several times and spend time waiting for up-to-date data. The chatbot has pre-built scripts and provides up-to-date information instantly. At any time, the user can receive information about a status update or a response from the support service.

The bot is not limited in the amount of simultaneously incoming traffic, for example, after sending out a promotion, any number of users can receive an automated additional consultation or place an order without waiting.

Search for up-to-date data

A chatbot can provide customers with up-to-date information 24/7. Thanks to integrations with third-party services, the bot instantly finds the necessary data and transfers it to the client. Through the chatbot, you can find out the list of the nearest stores, clarify the work schedule, assortment, etc. Having received the user's location, the bot can provide an address, or, upon request, build a route on the map.

The advantage of using a chatbot is speed and accuracy - to get information, the user does not need to go to the site, call, search for a company on the map. The integration of the bot with additional systems allows you to automate the actualization of data - the manager makes changes to the internal databases, and the bot instantly receives this information and provides it to customers without the participation of an employee.

Mailings and analytics

Chatbot analytics on the Gerabot platform provides businesses with all the necessary information: the number of regular and new users, the duration of interaction, engagement, the scenario in which customers stop interacting. Thanks to this data, the company gets the opportunity to improve the conversion of the bot, attract new users, motivate them to make a purchase and increase loyalty.

The internal segmentation of the Gerabot platform allows you to choose customer settings individually for each business. When interacting with the bot, the user runs the selected scenarios and shows interest in certain products. Such a user is assigned an internal tag. This data is used to provide personalized offers, promotions, discounts, etc.

Through a chatbot, you can run a survey for users in an entertaining way and get the necessary data. Usually, for completing a survey, the company gives a discount or a promotional code that encourages the user to make a purchase. This will not only increase sales among regular customers, but also attract inactive users.

Chatbot Development Stages

Analysis and advice

Stage of detailed research to identify key business needs and advice. We analyze the business processes of the client and competitors. Based on the data obtained, we offer a comprehensive solution and form the terms of reference.

Consultation with the development department

If necessary, the client gets the opportunity to get additional advice from the development department employees to clarify the details, or if the project should contain two-way data synchronization from the chatbot and external systems of the client.

Paperwork

After discussing and approving all the work on the project, the terms of reference and the flowchart of the project are drawn up. After their approval, a contract for the performance of services is drawn up, in which the terms and cost of work are prescribed.

Chatbot development

The Gerabot team of specialists develops a chatbot according to the terms of reference and the project block diagram. For the duration of the project, Gerabot employs a project manager who provides the client with all the information about the project stage.

Testing and implementation

We conduct full detailed testing of the chatbot and provide access to the client to test the working chatbot and control system, or its representatives. The testing process usually lasts from 1 to 3 weeks.

Technical support

After the implementation of the chatbot, Gerabot provides a year of free maintenance and technical support under the contract, as well as consulting support on all issues that may arise when using the ready-made solution.

Fill out the brief, we will contact you and discuss all the details of the project

Cases

Chatbot for water delivery company Khvilya Zdorov'ya

TM «Khvilya Zdorov`ya» – delivery of natural artesian water from a well 335 meters deep.

Developing a mechanism to simplify the ordering process for current and new customers of the company.
The ability to quickly contact support for issues that require immediate resolution.
Informing customers about new promotional offers of the company with a high interaction conversion rate.
Maximum integration of the company's external services with the chatbot for quick receipt and processing of orders.

Telegram chatbot link Chatbot for water delivery company Khvilya Zdorov'ya

Viber chatbot link Chatbot for water delivery company Khvilya Zdorov'ya

Chat bot for retail, markets

Studio Meat - a chain of meat shops. Own meat of the highest quality.

Placement of information data about network stores, search by location.
Informing customers about new promotional offers, company news.
Information about the company's information channels, links to other resources.
Development and synchronization of the company's loyalty program in the chatbot, formation of the bar code of the loyalty card.

Viber chatbot link Chat bot for retail, markets

Chatbot for a chain of supermarkets

Poloskun.ua - a network of stores for household goods and the whole family in Western Ukraine.

Placement of information about the stores of the network, search by location.
Informing customers about new promotional offers, company news.
Development and synchronization of a company's loyalty program in a chatbot, generation of a loyalty card barcode.

Telegram chatbot link Chatbot for a chain of supermarkets

Viber chatbot link Chatbot for a chain of supermarkets

Gerabot offers a variety of solutions for various business areas in the development of chatbots for business. A chat bot for a company can be created using the available functionality of the chat bot constructor, if it meets the technical needs of the project or is individually developed taking into account all the unique needs of the organization’s chat bot. The needs of the project are identified at the stage of analyzing the project, the company's business processes, the key goals and objectives that the created chat bot should cover, the design and implementation of the chat bot flowchart. The result of the analysis is a decision on the most effective way to develop a chat bot. Also, the need for the capabilities of the data management system received through the chatbot and the necessary synchronization with external systems is analyzed.

Clients

Feedback from our clients

Domashka.net

За час співпраці компанія показала свою здатність з високою відповідальністю підходити до поставлених завдань, виконувати роботи вчасно і якісно. Характерною рисою роботи Gerabot є високий професіоналізм і відповідальність співробітників компанії.

Рекомендуємо Gerabot, як надійного і стабільного партнера в області розробки чат-ботів.

Acino

AcinoBot зайняв 2 місце за версією Асоціації корпоративних медіа України як діджитальний корпоративний інструмент.

Також Acinobot входить до складу 3 найкращих проектів нашого регіону СНД, що направлені в хеад офіс (Швейцарія) в рамках проекту Recognition. Ціль даної активності - пошук найкращих практик для того,щоб маштабувати і використати їх інших країнах чи регіонах.

Дякую Вам за співпрацю!

Magiccoffee

Компанія Gerabot виконала проєкт повністю, починаючи від розробки завдання з рекомендаціями, як саме повинен виглядати чат-бот, для найбільш ефективних показників, і закінчуючи якісною технічною підтримкою.

Чат-бот, окрім самого сайту, став популярним каналом продажу який постійно набирає обертів.

Дякуємо команді Gerabot за співпрацю!

Tariffs for other services

Chatbot Builder

18$/month

14 days free

omnicality, messenger aggregator
Chatbot quick setup
audience segmentation
api for developers
unlimited chatbots
embedded crm-system
bulk mail

Website chat

9$/month

14 days free

unlimited operators
widget visual customization
connecting a chatbot to a widget
simple site integration
analytics tools
operator response templates
communication via messenger

Why us?

>150

Completed projects

>10

Years on the market

>20

Partners

>2,000

GERABOT users

>10

Ready templates

>20

Experienced professionals

Blog

Gaming chatbots in Telegram

Gaming chatbots are applications that run on Telegram messenger and offer users interactive games. They can be text-based (quests, puzzles, RPGs), graphical (with buttons or animations), or even multiplayer (competitions between players).

Crypto games in the Telegram Web Application

Cryptogames are games that use blockchain technology to store game assets, execute transactions, and implement economic models. They typically operate on a Play-to-Earn (P2E) or Free-to-Play (F2P) basis, where players can earn cryptocurrency or NFTs that have real-world value.

Loyalty program for retail on Telegram

The modern retail market is extremely competitive, and attracting new customers is becoming increasingly difficult and expensive. That is why most companies focus on retaining existing customers, which is cheaper than attracting new ones.

Frequently asked questions when creating a chatbot:

What is the cost of creating a chatbot for retail?

There are several options for developing a retail chatbot, loyalty programs: development on the Gerabot chatbot constructor, the cost of a monthly subscription (from $18) +, if necessary, the help of company specialists (UAH 14,000). Or development of an individual corporate solution from $800.

Для каких целей требуется чат-бот для бизнеса в ритейле, программ лояльности?

Целью разработки чат-бота для ритейл бизнеса является повышение лояльности клиентов компании, информирование клиентов о новых акциях, предложениях, внедрении программы лояльности. Также чат-бот может автоматизировать хоть какой процесс снутри компании.

Каков срок разработки чат-бота для ритейла, программ лояльности?

Стандартный срок разработки индивидуального чат-бота для внедрения программы лояльности для ритейла в среднем занимает 2 месяца. Но все зависит от конкретных целей и задач, которые должен решать чат-бот.

Возможна ли интеграция чат-бота для ритейла с другими сервисами?

Да, чат-боты, созданные компанией Gerabot, имеют свое, внутреннее API, которое может быть использовано для синхронизации данных о клиентах, бонусных баллов лояльности. Также, в случае разработки проектного решения, API может полностью адаптироваться под нужды проекта.

Под какие мессенджеры разрабатывать чат-бот для ритейла?

Решения, для которых мессенджеров лучше создавать чат-бот для ритейла, обычно принимается исходя из того, какими мессенджерами пользуются клиенты компании, и какой функционал должен поддерживать чат-бот, который будет разработан.

Ready to automate business processes, improve customer service and make your project profitable?

Fill out an application, describe your needs and goals, or leave a technical task. We will preliminarily calculate the estimated cost of developing a chatbot and the timing of the work, select the best option for automating all processes and carry out

Name *

How to contact you? *

Choose the type of chatbot

Describe your project / goals / problems

Attach TR (acceptable formats: pdf;jpg;png;)

Add tech requests

Why a business needs a chatbot for retail, loyalty programs

In today's world, the retail business is developing rapidly, and one of the main success factors is convenience and accessibility for customers. In this regard, more and more companies are introducing their own chatbots - interactive programs for communicating with customers.

Chat bot for retail business is an application that can answer customer questions, help with order processing, give advice on product selection and much more. Thanks to this, customers can receive prompt and high-quality support, and companies reduce customer service costs.

One of the main advantages of a chatbot is the ability to interact with customers 24/7. This means that customers can get help and advice at any time of the day, which is especially important in an era where more and more people are shopping online.

Using a chatbot for a retail business can help improve customer service, increase sales, increase customer loyalty and lower service costs.

Ukrainian companies are also keeping up with global trends, and are increasingly implementing chatbots for retail business. For example, chatbots are already operating in Ukraine for popular electronics, cosmetics and other goods stores.

One of the most famous examples of the successful implementation of a chatbot for retail business in Ukraine is the chatbot of the "Meat Studio" store. This chatbot helps customers find the nearest stores, has a built-in functionality of a loyalty program and barcode scanning, provides information about promotions and discounts. In addition, with the help of a chatbot, customers can get information about their bonus account and use accumulated bonuses for a discount on a purchase.

However, before implementing a chatbot for a retail business, it is necessary to carefully consider its functionality and properly prepare the program to work effectively with customers. In addition, it is important to provide constant support and updates to the application to ensure its stable operation.

In conclusion, we can conclude that the introduction of a chatbot for retail business is a profitable solution for improving the quality of customer service, increasing sales and reducing service costs. Ukrainian companies can use this tool to improve competitiveness and expand their business.