Chatbot Builder
In today's digital world, online trading has become an integral part of the daily lives of millions of people. And if earlier the main platforms for online shopping were websites and mobile applications, today a new evolutionary step has emerged in the field of e-commerce — stores in Telegram.
Telegram, a popular messenger, was originally created for messaging, but thanks to its unique features and capabilities, it is developing into something more than just a communication application. With the advent of stores in Telegram, users got a convenient and easy way to make purchases, communicate with sellers and receive up-to-date offers without leaving the application.
An important advantage is instant communication between sellers and buyers. In Telegram, in addition to the store itself, a correspondence function can be implemented that allows buyers to ask questions, clarify details and receive advice from sellers in real time. Such communication makes the buying process more personal and reliable.
The second advantage of Telegram stores — it is an opportunity to use various payment systems. Merchants can integrate payment systems directly into their stores, allowing customers to pay without having to switch to other platforms. This increases convenience and security for customers, as well as speeds up the process of making a purchase.
Telegram stores open up new opportunities for small and medium businesses. They provide a low-cost way to start selling online, reach a wide audience, and improve customer interactions. Thanks to its ease of use, convenience and innovative features, Telegram stores have become a real revolution in online trading.
In this article, we will analyze the creation of a store in telegram using a specific example.
To create your store in the Telegram messenger, you need to create a bot token. To do this, you need to go to Telegram and find the BotFather bot. Next, you need to go through the following steps:
After that, BotFather will provide the token of the created bot.
The bot token must be associated with the shop code or with the service on which the shop will be created. In this example, we will consider the creation of a Telegram store on the Gerabot service.
If you do not yet have a personal account on the service, you need to register an account using the simple registration function.
By entering your email and clicking the “Activate” button, you will immediately receive a link to your personal account to create a store.
Next, you need to add the created bot token in the service settings.
To create a store structure, you need to add categories and products to the service. To add a new category, just select the nesting level (where “parent category” is the top-level category) and enter the name of the category.
If you need to add a subcategory, then in the parent category field, you must select one of the previously added categories.
To add a new product, you must click “Add Product” and fill in the following fields:
There is no limit to the number of items added to the Telegram store.
In order for the user to get into the catalog tree and view product cards, you need to select a chatbot script that will launch the store module. To do this, go to the keyboard of one of the scripts and in the "Action on click" field select “Launch Store”.
After that, when clicking on the corresponding button in the bot, the user will “fall through” to the store structure.
When choosing one of the product categories, the store bot user will see either subcategories, if any, or a product card from the corresponding category with a “buy” and “pagination” to flip through product cards.
By clicking on the “buy” button, the user of the Telegram store bot will add the corresponding item to the cart, after specifying the quantity of the item to be added to the cart.
By clicking on the “Cart” button, the user can view the general list of products that were previously added to the cart or individual cards so that he can remove the item from the cart if necessary.
If the content of the cart suits the buyer, he can start the checkout by entering his data (if he makes an order in the store for the first time) and choosing a payment method.
You can connect payment systems built into the messenger to Telegram bots, such as Liqpay, Portmone, Trezzo and others.
To do this, the merchant must have a payment key previously created in one of the payment systems. Next, in the settings of your bot, using BotFather, connect the payment key to the telegram bot.
Since Gerabot is a full-fledged constructor of chat bots in Telegram, system users have the opportunity to introduce not only the structure of categories and products into their store, but also add information buttons such as :
For more details on how to do this, you can see either on the constructor features page on our website, or by watching the corresponding video on the youtube channel.
All orders placed by store users in Telegram are displayed in the corresponding tab in the store management system. The list of orders has appropriate filters to sort orders by date and order status.
On the order card, the administrator sees the status of the order, the date of receipt, the list of products ordered by the user, their cost and the total amount of the order.
Administrator can change order statuses for their further processing by store managers, as well as send messages to the user about changing their order status.
Don't have a store in Telegram yet?
Sign up now on the Gerabot service and create your own Telegram store.
Creating your store in Telegram, you discover new opportunities for online trading in the most popular messenger, the audience of which is growing every day by tens of thousands of new users.
